Phil Knight: Shoe Dog - A Memoir by the Creator of NIKE
In 1962, fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from Japan.
ISBN: |
9781471146725 |
Author: |
Phil Knight |
Page: |
400 |
Binding: |
Soft cover |
Publication date: |
2018 |
Format: |
Book |
Publisher: |
SIMON & SCHUSTER |
Language: |
English |
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Description
Selling the shoes from the boot of his Plymouth, Knight grossed $8000 in his first year. Today, Nike's annual sales top $30 billion. In an age of start-ups, Nike is the ne plus ultra of all start-ups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognisable symbols in the world today.
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