Digital transformation is critical. But winning in today's world requires more than digitization. It requires understanding that the nature of competitive advantage has shifted—and that being digital is not enough.
ISBN:
9781647822323
Szerző:
Paul Leinwand, Mahadeva Matt Mani
Oldalszám:
274
Kötés:
Keménykötés
Kiadás éve:
2022
Formátum:
Könyv
Kiadó:
HARVARD BUSINESS REVIEW PRESS
Nyelv:
angol
Értékelés(Még nem érkezett értékelés.)
Ár: 13 250 Ft
Boltunkban pillanatnyilag nem kapható, várható beszerzési idő hét-nyolc hét
Leírás
In Beyond Digital, Paul Leinwand and Matt Mani from Strategy&, PwC's global strategy consulting business, take readers inside twelve companies and how they have navigated through this monumental shift: from Philips's reinvention from a broad conglomerate to a focused health technology player, to Cleveland Clinic's engagement with its broader ecosystem to improve and expand its leading patient care to more locations around the world, to Microsoft's overhaul of its global commercial business to drive customer outcomes. Other case studies include Adobe, Citigroup, Eli Lilly, Hitachi, Honeywell, Inditex, Komatsu, STC Pay, and Titan.