Business Writing - How to write to engage, persuade and sell - Financial Times Essential Guides

The Financial Times Essential Guide to Business Writing gives you the critical knowledge you need to make your writing more convincing, compelling and persuasive.
ISBN: 9780273761136
Author: Ian Atkinson
Page: 176
Binding: Soft cover
Publication date: 2012
Format: Book
Publisher: FT PRESS
Language: English
Ages: adult

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Price: 8 675 Ft

Currently out of stock, expected back in stock: 4-6 weeks

Description

It will also help you develop your writing skills for the future by showing you how to coach yourself so you can consistently improve your performance. This concise, practical guide shows you exactly how to produce writing that has both style and substance, which captures your reader's attention, and presents an irresistible call to action. If you follow its guidance, your writing will sizzle off the page and get you the results you want.

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