Career Paths - Sales & Marketing Student's Book with Digibooks App

Career Paths: Sales and Marketing is a new educational resource for sales and marketing professionals who want to improve their English communication in a work environment.
ISBN: 9781471562952
Author: Virginia Evans, Jenny Dooley, Craig Vickers
Binding: Soft cover
Publication date: 2018
Format: Book
Level: A1-B1
Publisher: EXPRESS PUBLISHING
Language: English
Ages: adult

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Price: 10 450 Ft

Stock: 1-10 copies

Description

Incorporating career-specific vocabulary and contexts, each unit offers step-by-step instruction that immerses students in the four key language components: reading, listening, speaking and writing.

Career Paths: Sales and Marketing addresses topics including the marketing mix, closing, commissions, marketing strategies and consumer behavior.
The series is organized into three levels of difficulty and offers a minimum of 400 vocabulary terms and phrases. Every unit includes a test of reading comprehension, vocabulary and listening skills and leads students through written and oral production.

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