Enduring Success

KURT MATZLER is Professor and Chair of the Department of International Management at Johannes Kepler University in Linz, Austria. Matzler has worked as a visiting professor and research scholar at universities in the United States, Austria and Italy.
ISBN: 9780230550643
Author: Bailom-Matzler
Page: 256
Binding: Hard cover
Publication date: 2007
Format: Book
Publisher: PALGRAVE MACMILLAN
Language: English
Ages: adult

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Price: 9 990 Ft

Currently out of stock, expected back in stock: 2-3 weeks

Description

The book looks at the pillars of success of high-performing companies, and how they perform in areas such as innovativeness, market orientation, core competencies and leadership and entrepreneurship culture. Many examples from a wide variety of industries and interviews with top-managers, such us Peter Brabeck-Lethmathe, CEO, Nestle; Rene Obermann, CEO, Deutsche Telekom; and, Markus Langes-Swarovski, Swarovski, give insights into the secrets of success of top-performers.

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